In the fast-paced world of digital marketing, one thing remains constant: email marketing is still king. For small businesses looking to connect with their target audience and drive sales, building an email marketing list is crucial. In this blog post, we’ll explore why having a strong email list is essential for small businesses, and provide tips on how to effectively grow and nurture your…
With email marketing taking up a more significant chunk of a marketing budget as time goes on, marketers must create campaigns that provide better results. So how can you make your emails more effective? The answer lies in using triggers. Triggers are events that trigger automated emails to be sent based on the customer’s actions. When used correctly, triggers help you improve the relevance…
Email marketing is a powerful tool for businesses of all sizes that want to reach their customers and prospects. If you’re not familiar with the term, email marketing is basically the use of emails as a way to stay in touch with your customers and let them know about upcoming promotions or news. It’s an effective way to build relationships with existing customers, attract new ones, and…